Beyond the hype: what the DMA Value of AI report really tells us
Walking away from the launch of the DMA’s The Value of AI report earlier this month (16 June 2026), one thought stayed with me. For the past couple of years, much of the conversation has centred on AI adoption. Which tools are organisations…
Data, discussions and a fantastic day at the ABTA Travel Marketing Conference
Last week (20 May 2026), our Head of Data Consultancy, Scott Logie, and I had the pleasure of speaking at the ABTA Travel Marketing Conference in Westminster and what a day it was. As an ABTA partner and event sponsor, PDV was proud to be part of…
